Go to content page Facebook Twitter Instagram Youtube Citizen
Site map

Bachelor’s Degree in International Business

Mission

The International Business Program of the University of Magdalena trains competent and integral professionals, provided with moral, ethical, sustainable values and human quality, with a remarkable command of different languages, leadership skills, and entrepreneurial spirit. Professionals with skills to perform globally, with the aim of managing the development, transformation, and internationalization of organizations in the Caribbean region and the country.

Vision

By the year 2026, the International Business Program will be a leader at the regional and national levels, for the training of integral, competitive and highly qualified professionals, with a global and integrated vision of social, economic and political phenomena and problems. Professionals in International Business capable of promoting the economic, social development and internationalization of the organizations of the region and the country; practicing their profession with leadership, ethics and social responsibility; being recognized by the language proficiency, the entrepreneurial and innovative profile. The Program will advance a management process to strengthen its research component, as well as to strengthen the articulation between academia, the productive sector, and society, through active participation in national and international networks of high prestige related to knowledge transfer.

History

The International Business Program was born in the University of Magdalena in 2002, by Academic Agreement No. 035 of 2002, under the name of Bilingual International Business. The University created the program to respond to the needs of qualified professionals that the economic dynamics of the region and the country required in those days. Afterward, through the Academic Agreement 061 of 2011, the institution modified the curriculum of the International Business Program and it keeps like that to date.

Accountability

The last report and accounts of the International Business Program was at the beginning of the current year in two separate sessions with students and teachers. The program socialized the processes carried out in the Program since the end of 2016

Organizational Chart

Organigrama

Accreditation

The Program developed, within the Qualified Registry Framework, two Self-evaluation processes (2015 and 2017). Likewise, it presented the Master Document for the renewal of the Qualified Registry before the Program Board of the Faculty. Additionally, the program has already undergone a review process by the Office of Quality Assurance, and it is working to present the initiative before the Academic Board and after the approval, it will present the request before the SACES.

Labs

Laboratorios

Con el objetivo de contribuir a la construcción de conocimiento especializado en nuestra comunidad académica de la Universidad del Magdalena a través de la formación, la investigación aplicada que conduzca a la apropiación de conocimiento. Los estudiantes del Programa de Negocios Internacionales cuentan con laboratorios de Finanzas y Marketing, propicios para el fortalecimiento de la experiencia y la práctica académica, además de propender la prestación de servicios de asesoría y consultoría a las empresas de la región que lo requieran.

En estos espacios se llevaran a cabo experimentos, investigaciones o trabajos de carácter científico o técnico; se podrán realizar entrevistas a consumidores teniendo a disposición equipos de grabación, reproducción de audio y video digital de alta definición; también diseño de diagramas, bosquejos, dibujos y planos de procesos, mediante la utilización de diversos instrumentos creativos; temas relacionados con el mercado de capitales, riesgos financieros, banca de inversión, finanzas corporativas, entre otros, donde por medio de análisis de mercadeo basados en información geográfica, definición de rutas de distribución, segmentación de mercados y localización de campañas publicitarias en exteriores, investigaciones sobre las diferentes dinámicas de percepción visual de los consumidores mediante el uso de sistemas de seguimiento de la mirada, análisis masivos de datos e información de clientes y mercados imposibles de realizar en los departamentos de marketing o comerciales de una empresa, tanto por recursos como por experiencia.